Danny DeVito is taking life's lemons and making lemon-flavored liqueur by turning his endlessly replayed appearance on The View—where the diminuitive actor/director showed up lit, blaming a long night of slamming shots with George Clooney—into a branding "crisitunity" with the new Danny DeVito's Premium Limoncello. The 60-proof liqueur, launching later this year, is "the best limoncello you've ever tasted," according to DeVito, guaranteed to make you ramble incessantly about your sex life, find comfort in Rosie O'Donnell's lap, and think your impression of "Bush as one of the Three Stooges" is the height of political satire.