These days, Ja Rule is more famous for his hand in the disastrous Fyre Festival than he is for his rap career (though even during his rap career he was probably more famous for getting wholly outmatched in his feud with 50 Cent), but now he’s returning to the thing he used to do with a tribute to the thing he does now, releasing a track called, simply, “FYRE”—ostensibly an acronym meaning “For Your Real Entertainment.” As reported by Consequence Of Sound, the song isn’t explicitly about the hilariously doomed festival, but it is… definitely meant to be about the Fyre Festival, or at least an idealized version where all of the bad stuff that made the stranded influencers mad was actually super cool.
COS actually notes that it sounds more like a “joke track someone else made,” but we think it’s tough to argue with brilliant lines like “The fest, the festival is on fire/We don’t need no water, make that motherfucker hotter.” There’s also a little brag from Ja Rule about getting sued over the festival, which he recently acknowledged maybe involved a little bit of fraud, so it is all clearly a bit tongue-in-cheek (to the point that the art for the track features a crayon drawing of the infamous cheese sandwich that was offered to attendees when it started to become clear just how poorly planned the whole thing was).
Ja Rule also promises a new album next year, but as 2019 begins to wind down, maybe this can be the last we ever hear of the Fyre Festival?
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Ja Rule should form a group with Nick Cannon and go on tour, the Two Guys Trying Way Too Hard To Stay Relevant tour.
Ja Rule should form a group with Nick Cannon and go on tour, the Two Guys Trying Way Too Hard To Stay Relevant tour.You can make it Five Guys if you include Nelly, Mystikal, and DMX.
Mystikal did something recently? You lie…
though even during his rap career he was probably more famous for getting wholly outmatched in his feud with 50 CentUm, dunno about that. I reckon during his rap career he was more famous for those #1 singles with Jennifer Lopez and Ashanti … circa 20 years ago! The 50 Cent thing was in parallel, but unlike his sales, didn’t seem to wane …
It’s like every few months, Ja Rule remembers that he exists, then he suddenly recalls the Fyre Festival business and he excitedly wants to check in with everyone else to see if they remember too. Kind of sweet, in its way. Don’t worry, Ja. We remember how attractive Ashanti was (is), so you’re memorable by default.
Honestly, who listens to Ja Rule anymore? Last time this dick had a hit, we were all running around wearing VOTE FOR PEDRO shirts.
Wait, we aren’t wearing VOTE FOR PEDRO shirts anymore?
I’m glad we’re at the stage where the guy who tried to make money defrauding thousands of customers and exploiting workers can laugh about all this.
“Nah man, it wasn’t fraud, it was just intentional deception, completely different!”
maybe this can be the last we ever hear of the Fyre Festival?You know, it would help if the AV Club would stop reporting on shit like this.
And just to comment on my own comment…I know this is a pop culture website and this is a pop culture story. But complaining about a pop culture story within the pop-culture story is a little odd.
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“maybe this can be the last we ever hear of the Fyre Festival?”And with that, the countdown to Fyre 2.0 “We don’t need no water, make that motherfucker hotter” begins.
the best part of those fyre documentaries was seeing this dude namedrop ja rule to all these clone pr types and being able to tell by the looks on their faces whether they knew who the hell ja rule is.