This is not her now: Jennifer Lopez cancels summer tour

Jennifer Lopez canceled her "This Is Me...Live | The Greatest Hits" tour amid breakup rumors and poor sales

Aux News Jennifer Lopez
This is not her now: Jennifer Lopez cancels summer tour
Jennifer Lopez Photo: Victor Chavez

Jennifer Lopez has canceled her summer tour. Originally titled “This Is Me… Now,” the tour was meant to support the recently released album of the same name. She later changed the tour title to “This Is Me… Live | The Greatest Hits” amid poor ticket sales. Now the tour, scheduled to run from June to August, has been called off altogether, still amid poor ticket sales but also amid persistent rumors about issues in the star’s personal life. The latter seems to be the reason for the tour cancelation—or at least the reason Lopez wants us to believe she canceled the tour—as LiveNation said in a statement that “Jennifer is taking time off to be with her children, family and close friends.”

“I am completely heartsick and devastated about letting you down. Please know that I wouldn’t do this if I didn’t feel that it was absolutely necessary,” Lopez herself wrote in a statement on her website. “I promise I will make it up to you and we will all be together again. I love you all so much. Until next time…”.

Over the last several weeks, speculation that Lopez’s marriage with Ben Affleck is on the rocks has been all over the Internet. This Is Me…Now and its accompanying films were all about her finding her way back to Affleck, which both parties have deemed The Greatest Love Story Never Told. That’s literally the title of the documentary she made about making the album and its accompanying film, about which Affleck expressed some discomfort. (“I did really find the beauty and the poetry and the irony in the fact that it’s the greatest love story never told,” he says in the documentary. “And if you’re making a record about it, that seems kind of like telling it.”) Affleck’s well documented skepticism about his wife’s public persona and Lopez’s recent solo appearances fueled the rumors that they were heading towards a split, culminating in the singer shutting down a journalist asking about her relationship at an Atlas press conference. Though the pair have since been spotted out and about together, even that couldn’t put the kibosh on the break-up gossip. (A TMZ headline from today reads: “Ben Affleck & Jennifer Lopez Hold Hands in Public Again, But Look Tense”.)

However, we’ll note again that Lopez’s tour was really not selling well. In fairness, nobody’s tour seems to be selling well these days. But Lopez tried to rebrand the experience into a “greatest hits” concert to drum up more interest, and she still ended up canceling multiple dates last month. According to Variety, sources in the Lopez camp insist that the poor ticket sales are not the reason for the whole tour getting scrapped. But the outlet points out that many of the remaining dates were pretty undersold as well, so it really seems like Lopez is using her tumultuous personal life as an excuse to get out of performing at half-full stadiums. Could it be that all of the rocky relationship rumors were fabricated in the first place, just to provide cover for the tour flopping? It’s a conspiracy, sure, but we can’t put anything past a professional stunt queen like Jennifer Lopez.

Regardless of the real reasons behind it, Lopez will surely come out on top, like she always does. The This Is Me…Now movie and The Greatest Love Story Never Told were actually quite warmly received, and her new Netflix movie Atlas was apparently much more widely viewed than anything in theaters Memorial Day weekend. The tour cancellation puts the spotlight back on her and her greatest love story, and as they say, no press is bad press. Never doubt J.Lo’s ability to hustle her way out of any situation!

44 Comments

  • nycpaul-av says:

    I dislike her so much, it actually bugs me that I think she remains really hot.

  • cinecraf-av says:

    Oh no anyway.gif

  • wangfat-av says:

    Some tours are selling well. Taylor Swift and Beyonce had huge tours. J. Lo just doesn’t have that kind of fan base

  • dk1979-av says:

    Its because you are totally irrelevant. Thats it. End of story.Swift, Beyonce, Blink 182….are all having massive tours.

  • akabrownbear-av says:

    However, we’ll note again that Lopez’s tour was really not selling well. In fairness, nobody these days.Because nobody is selling tickets at a reasonable price anymore. I know a lot of people who haven’t gotten meaningful raises in years while dealing with all of the recent inflation. No idea why Lopez thought it would be a good idea to charge $200+ for a concert but she’s getting the response she deserves.Frankly, I wish consumers would vote with their wallets this way more often. Pro sports prices have gotten ridiculous and no matter how much their TV revenue grows and how much taxpayer dollars they panhandle for to pay for new stadiums and arenas, somehow fans always pay more. If people stopped showing up, that would change.

    • killa-k-av says:

      Even when they’re sold for a reasonable price, the ticket buying experience is completely miserable. You’re competing with bots that immediately turn around and scalp the tickets for a grossly inflated price and if you manage to nab one, the service fees can add $100+ to the price that was advertised. It’s such an unpleasant experience.

  • graymangames-av says:

    Been a proud J.Lo hater since Bennifer 1.0.

    She was one of the first celebrities to make herself a “brand” and it made every project she was involved in feel fake and suffocating.

    Apparently it even makes Affleck uncomfortable to an extent.

    • bcfred2-av says:

      I don’t have any feeling about her one way or the other, but agree that the “this is me now” stuff in particular is making a certain package of herself to sell to the public. Affleck is a pretty low-key guy in terms of public appearances so this has to be pretty annoying. No way she doesn’t spend her days around the house talking about how to manage her image.  I’d drink too.

    • breadnmaters-av says:

      All big celebrities have been brands. What else was Marilyn Monroe? Not to mention so many of them got their starts literally working as adversisers.

    • nowaitcomeback-av says:

      I don’t even know who’s a “fan” of J.Lo these days. Like what demo is she playing to? 

    • nimbh-av says:

      Wow so cool 

  • simplepoopshoe-av says:

    She’s so hot in that photo

  • bashbash99-av says:

    oh well. i did think Atlas was watchable, at least, so that’s something.  not the most original movie in the world but whatev.

  • natalieshark-av says:

    I think its odd she didn’t really test the waters with a new single. Like, try and make a viral tiktok song or something. Instead she comes in with an entire album and tour like she’s not been kinda off people’s radars for a while now.

    • adamtrevorjackson-av says:

      the fact that neither of us know whether or not the new album even has a single is certainly telling. 

  • bcfred2-av says:

    Swift and Beyonce broke too many less popular artists’ minds about what the market will bear. They both have massive catalogs of huge hits built over two-ish decades, and Swift in particular recognized that a tour that focused on her recent more quiet music alone wouldn’t make for a super-compelling show. Watching Lopez try to pivot to that model without anywhere near that history (not sure I could name more than two or three of her songs if I had to) is delusional and just kind of sad. “J-Lo plays the hits!”“Woo-hoo! So, what…a 20-minute show?? I”ll pay $15 to see that.”

  • kman3k-av says:

    Sorry J.Lo, time to hit the county fair circuit….

Leave a Reply

Your email address will not be published. Required fields are marked *

Share Tweet Submit Pin