“Manchester Jon Snow” promotes COVID safety in vaccine PSA telling city that winter is coming
Manchester City Council figures Game Of Thrones is still popular enough for a PSA
TV Features Jon Snow
Though Game Of Thrones seems to have fallen out of the public consciousness within a week of its rough final season’s conclusion, the north (of England) remembers. As evidence of this, take Manchester City Council’s new COVID PSA, which uses the city’s top Jon Snow impersonator and a fairly flimsy Thrones tie-in to urge residents to get vaccines before the arrival of winter.
The video sees “Manchester Jon Snow”—an actor named James Martin, who resembles Kit Harington mostly in having black hair and sad puppy dog eyes—emerge from the backroom of the city’s town hall in slow motion to stand up in an empty room and state that “Manchester’s winter is coming.”
“To prepare for winter, we must have both COVID jabs,” he continues, hand on Halloween costume sword. “Have your COVID booster when asked, have a flu jab, stay home when asked.”
He signs off by calling himself “Manchester’s Jon Snow, King Of The North.”
The Manchester Evening News writes that Martin (AKA Snow) not only appeared in the ad but also wore his costume while waiting for his shot at a town hall walk-in vaccination center.
Though we’re unsurprised to hear it from a man dressed like a character who’s been stabbed (sometimes mortally) so many times, James said his vaccine “was quick and easy and absolutely nothing to worry about.”
Fortunately, this is a rich vein for future PSAs, as long as northern English cities can drum up impersonators ready to star in videos where ice zombies dressed like the COVID virus attack armies led by knock-off Thrones actors or short films where CGI dragons labelled “vaccine” and “infection” fight above the city streets.
[via NME]
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19 Comments
I’m glad GoT never spawned a catchphrase related to Jon Snow’s intelligence that antivaxers can weaponize against this PSA.
The trick would be to use said catchphrase in an immediate followup PSA specifically aimed at Anti-Vaxxers.
The Starks are from Starksh- I mean, Yorkshire, not Madchester. Geez.
39 miles from Sheffield (assuming Kit Harrington as Jon Snow is just trying to copy Sean Bean’s accent) to Manchester is a difference that equates to about 1,000 miles in US accent terms. A further 39 miles on is Liverpool where the accent is about 2,000 US miles different.
They say when advertising is good you don’t even know that it’s working. This must be the best fucking advertising ever made.
He looks like Kit Harington leavened with a dose of Colin Farrell.
I was gonna say, it’s like Colin Farrell decided to go as Jon Snow for Halloween.
Evil Lancastrians steal beloved Yorkshire mascot
Grew up 🌹 . All the stars to you.
Mancastrians! From Mancashire.
Do they get the other , other Jon Snow(the one who actually does know something) to do the PSA’s in the south of England then?https://en.wikipedia.org/wiki/Jon_Snow_(journalist)
They should both do timely PSAs about John Snow, the father of epidemiology…
Are we sure this is a good idea, using something that was built up over a really long time and then ended up being dispatched over one not especially long night with one out of nowhere jab making the threat looking rather overblown? Especially since much of the country didn’t even see any of it happen at all?Covid-19 isn’t going down quite so easily as the Night King even with two jabs for starters and we haven’t gotten started with about how far it’s gotten (like everywhere) nor how it’s looking like it’s making a resurgence in the UK.
“Are we sure this is a good idea, using something that was built up over a really long time and then ended up being dispatched over one not especially long night with one out of nowhere jab making the threat looking rather overblown?”
Yeah, “protect yourself with a jab” sure wouldn’t work in that instance, right stupid?
The Night King went down quickly, and the army of the dead didn’t spread throughout all of Westoros specifically because people headed Jon Snow’s warnings and stocked up on dragonglass. If people hadn’t listened to the experts and stubbornly gone about the status quo, the White Walkers would have been a problem for a lot longer
If only the guy had a Starbucks cup on the table to really seal the deal.